The main thing about marketing with articles is to always have fresh, smart content. You will have more success when you say new things, not rehash other articles. You can use different writing services, which can save you time and money.
Font can make more of an impact that one may think in the world of article marketing. Since the viewers see the font before they even begin to read they can form opinions from the font alone. If the font is boring then the viewer may think the same of an article right away.
Spinning your articles makes for cheap content creation which will help boost your Google Page Rank. Ensure that any spun article has at least 50% uniqueness, and be sure not to over-spin any one article. Google isn't happy about spun content, but if you make it very unique, you shouldn't have any problems.
Successful article marketing takes a lot of patience. From content creation to indexing by search engines, it often takes months for the full benefits from an article to be obvious. While you are waiting to reap the benefits of your hard work, find ways to mark your progress along the way.
Be a poster child for frequency. Post new articles as often as you can. This is the fastest and easiest way to develop new readers, and get search engines and article databases to focus on you. The more you update with new information, the more your articles will appear, enticing new readers.